Hazel Edwards
“Creativity is the fun of putting
together unexpected ideas”

Non-Fiction: Authorpreneurship: The Business of Creativity

 

Title: Authorpreneurship: The Business of Creativity

Author: Hazel Edwards

Cartoons: Sheila Hollingworth

Publisher: The Australian Society of Authors: Keesing Press 

ISBN: 978-0-9752083-8-0

Authorpreneurship: The Business of Creativity

Relevant for illustrators, designers, writers or multi-media innovators. 

The business of creativity is changing, not just in the formats in which ideas are presented internationally, but in how authors perceive themselves.

'Author' is the brand which can be overwhelming if there's just you.

Today a creator needs to be an 'Authorpreneur': an originator and an entrepreneur.Apart from creating words or images for  specific audiences, this means learning the marketing, publicity, technological,legal and entrepreneurial skills to establish and maintain self employment in the business of ideas.

Even if a VERY small business. Just you.

Strategies are offered for beginners, mid-list and highly experienced creators needing to adapt to a fast-changing, digital, global industry. It's about sharing ideas so you can work effectively at what you most enjoy creating and providing ways to help sell your work for longer, in varied new formats and to larger audiences.Great ideas won't reach audiences unless the creators can stay in business and survive financially.

 

Myth & Reality of Success

Chapters in 'Authorpreneurship'' are based on answering the most common questions asked during Hazel's popular workshops. 

These include:

  • Asking for Payment & Costing Your Time 
  • Pitching for Business
  • From Local to International
  • Using Author PR photos
  • Speaking Circuits
  • Structuring Public Speaking With Fewer Hassles
  • Proposals Rather than Gambles
  • Collaboration
  • So You Want to get Published? 
  • Mentoring
  • Fans, Reviews, Critics & Privacy
  • Talkback Radio from an Author Perspective
  • Adaptations, Translations & Judging
  • Surviving Rejection
  • Speed dating: Titles for Stories or Projects
  • Etiquette of Literary Events & Launches
  • Time & Travel & Energy Managemen
  • Finances, Agents & Legal Stuff
  • Confidence, Success & Reputation
  • Improving Workstyle, Space & Image
and case studies on Charitable Educational Projects & Innovations, Best sellers, Controversial titles and Therapy Writing.

Authorpreneurship also includes cartoons by Sheila Hollingworth

Sheila Hollingworth 'Authorpreneur's Brain'

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Purchase an E-Book copy of 'Authorpreneurship'

  

'Authorpreneurship' is available for purchase
 as a downloadable E-Book from hazel@hazeledwards.com 

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Media Resources for 'Authorpreneurship'

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Authorpreneurship Workshops & Launch

 

(Far Nth Qld: Cairns 'Authorpreneurship' seminar.Two local, regional creators participants travelled over 200 kilometres to take part.  Photo by Paul Oliveri)

Launch: Sydney's 'Better Read Than Dead' bookstore, with ASA's Keesing Press editor Lucie Stevens.

Hazel regularly runs Authorpreneurship workshops and the Authorpreneurship Master Class. More details are available here. 

Check Events for upcoming workshops and other related topics including:

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Reviews & Comments

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Events & Appearances 2018

1st Fri each month   PROV 10-1pm  Masterclass: Finishing Book-Length Non Fiction.

2019 ( booking & info here)  

November 21st  12. OAM Lunch, William Angliss, 550 Little Lonsdale St.

November 25th  1.30  autographing Hippos : Benns Bookshop, Bentleigh.

November 28th   2.10  Orchard Grove Primary  Performance 'Ho! Ho! Ho! There's a Hippopotamus on Our Roof Eating Christmas Cake'

November 30th  2-3pm  Libraries Change Lives; Whitehorse-Manningham

December 4th  Dymocks Camberwell  'Ho Ho Ho Hippo' Christmas signing

December 7th  PROV launch of 'Finish Your Book in a Year'

December 11th 5.30-7pm  ASA Xmas   RMIT 124 Latrobe Street

View all Events & Appearances

2019 PROV Master Class  starts Jan 4th 


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